The Acagamic

Solving arith­metic chal­lenges is more effi­cient and effec­tive with pen and paper, but brain train­ing with video games is more excit­ing and may be con­nected to pos­i­tive feel­ings for elderly gamers, accord­ing to a study to be pub­lished in the forth­com­ing issue of the jour­nal CyberPsychology & Behavior.

My col­league Karolien from the Game Experience Lab in Eindhoven has drawn some atten­tion to a sur­vey from them about your thoughts, opin­ions and feel­ings about adver­tis­ing in gen­eral, and about dig­i­tal games & adver­tis­ing more specif­i­cally. They are inves­ti­gat­ing how peo­ple feel about adver­tis­ing & dig­i­tal games. Should that strike a chord with you, please surf [...]