Advent Calendar 2009

8 – GamerDNA: Trends in Online Gaming, Blurring Lines Between Casual and Hardcore

For December 8, I have selected a presentation from Jon Radoff, who runs GamerDNA, a social media company working with tracking player behavior. This means they run a service or community that allows gamers to connect and compare all their gaming goodness (player statistics) in one place. This enables GamerDNA to have fascinating insights into the trends of online gaming and gameplay in general. His presentation gives reasons to finally put away stereotypes of gamers and demographic limitations of gaming. Today, everybody plays in one way or another, which emphasizes an increasing need for diverse genres, styles, or generally form and content of games. I hope you feel inspired by his nice presentation (especially the stats). Continue reading