The Acagamic

Today, on a quick note, we have an old pre­sen­ta­tion from Jerome Sudan, who runs Advertising Pawn. It presents a lot of very inter­est­ing sta­tis­tics and trends of the recent devel­op­ment of video gam­ing along­side a set of well-crafted slides. Please enjoy his presentation:

Today, our advent cal­en­dar leads us to a highly inter­est­ing pre­sen­ta­tion from the inno­v­a­tive com­pany otoin­sights (a One to One Interactive com­pany), who has Jeffrey and Shaowen Bardzell as aca­d­e­mic advis­ers. In-game adver­tis­ing is already a highly inter­est­ing sub­ject by itself that will gen­er­ate more inter­est in the com­ing years, but also thrilling is the research methodology [...]