Advent Calendar 2009

2 - What's in a game? Using game design questions and techniques to create engagement in web applications

For December 2, I have cho­sen a very nice pre­sen­ta­tion from Nadya Direkova, who is now a Senior Interaction Designer at Google. When work­ing for Razorfish, she gave a pre­sen­ta­tion about apply­ing game design tech­niques for web design­ers.

In her IxDA pre­sen­ta­tion, she marks the sim­i­lar­i­ties between elec­tron­ic game design and web inter­ac­tion design, as both requires design­ers to think about user engage­ment. Then she goes on to talk about nit­ty grit­ty design ele­ments, such as rewards, eco­nom­ic strate­gies, pro­gres­sion and cus­tomiza­tion. Most impor­tant­ly she stress­es the point to present the user expe­ri­ence as a game. A great talk for door 2 in our advent cal­en­dar.

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2 thoughts on “2 - What's in a game? Using game design questions and techniques to create engagement in web applications

  1. Pingback: Dave’s Whiteboard » Blog Archive » Gaming the system

  2. Pingback: Handy Vandal's Almanac » Blog Archive » Game design techniques for web designers - Resources for Game Designers

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